Matthew Henton

Matt is a highly skilled ecommerce professional and digital marketer with extensive experience in online retail. He has an entrepreneurial spirit and a strong track record of building successful online brands. He has created and delivered marketing strategies with clear commercial focus and excels in customer retention and lifecycle marketing. Matt has gained considerable European ecommerce experience, launching sites and setting up marketing strategies in all major European markets for appliance manufacturer Electrolux. During his time as Marketing Director at eSpares, the retailer was a finalist at the Oracle Retail Week Awards for four consecutive years – “Best Pure-Play Online Retailer” – and his team won “Most Innovative Digital marketing team” at the Econsultancy Innovation Awards in 2009.